Certificate in Sports Business

Any student with a prior undergraduate degree is eligible to pursue the Post-Baccalaureate Certificate in Sports Business. You must meet all pre-requisites for courses in the program except class standing and certification. Waivers may be given for lower level, preparatory program courses completed as part of a previous undergraduate degree in a different field. If you have a non-business undergraduate degree, you may need to complete additional preparatory courses. All coursework must be taken for a letter grade and must be completed within eight years.

The business of sport, whether amateur or professional, global or local, continues to grow rapidly and provide a rich variety of career paths. This certificate program will prepare you for a variety of entry-level career opportunities in sports business and recreational management. A small sampling of career paths in the sports industry includes event suppliers, event management and marketing, sports media, sports sponsorship, athlete services, sports commissions, sports lawyers, sports equipment manufacturing and distribution, sports and recreational facilities and facility suppliers, and team, league, and college athletics management and marketing.

Courses

  • MKT 305 Principles of Marketing
  • SPB 305 Sports Marketing
  • SPB 308 Sports Promotion Tools
  • SPB 330 Sports Legal Environment
  • SPB 480 Sports Business Strategies and Policies

If you have additional questions about our academic programs, please drop us an email at markets@nku.edu or phone the department office at (859) 572-6582.

Minors

We offer minors in Marketing, Economics, and Sports Business. Learn more!

More Program Options