In today’s hyper-competitive global business environment, it is becoming very clear that for any organization to prosper, it must adopt a market orientation as its guiding business philosophy. Being market oriented simply means that an organization considers the needs and wants of its customers as crucial input in every decision that it makes. To successfully accomplish this goal, the organization must develop and nurture close relationships with its customers. Marketers are literally the interface between the organization and its customers. A career in marketing, no matter which of the dozens of different career paths you choose to follow, is at its heart a career in strategically creating and managing these relationships.
The Sports Business program offers you a unique opportunity to earn a business degree with a difference – a focus on the business of sport. The program will prepare you for a variety of career and leadership opportunities in sports business and recreational management. A small sampling of career paths in the sports industry includes event suppliers, event management and marketing, sports media, sports sponsorship, athlete services, sports commissions, sports lawyers, sports equipment manufacturing and distribution, sports and recreational facilities and facility suppliers, and team, league, and college athletics management and marketing. You are strongly encouraged to discuss your career goals with sports business faculty for guidance in searching for the perfect job.
NKU’s Construction Management program is a nationally recognized program, accredited by the American Council for Construction Education (ACCE), providing its students with both the theoretical and hands-on skills to manage a construction project from inception to completion. The program covers the technical aspects of project design and execution, in addition to management and administration aspects resulting in project completion on-time, within budget, and meeting Client’s expectations.
This balanced curriculum of 120 credit hours includes a minimum of 6 hours of co-op, allowing the students to learn on-site and apply what they learn in class to a real world project. Students graduating from the program earn a minor in business, marketing, or entrepreneurship to complement their construction education. Graduates from the program occupy positions such as project engineers, project managers, project superintendents, construction estimators, construction schedulers, and construction safety officers.