Certificate in Sports Business

The post-baccalaureate Certificate in Sports Business is designed for holders of a Bachelor’s degree in any field who wish to enhance their educational credentials in order to pursue management and leadership opportunities in the sports and recreational industries. Whether amateur or professional, global or local, the sports and recreational industry continues to grow rapidly and provide a rich variety of career paths. The Certificate program will prepare you for a variety of career opportunities in sports business and recreational management. A small sampling of career paths in the sports industry includes event suppliers, event management and marketing, sports media, sports sponsorship, athlete services, sports commissions, sports lawyers, equipment manufacturing and distribution, facilities and facility suppliers, and team, league, and college athletics management and marketing.

Enrolled students are advised that the Marketing Faculty periodically revise and update the program of study, including course requirements, leading to the Certificate in Sports Business. The most current requirements appear on this website. The requirements for your Certificate program are those specified in the University Catalog in effect on the date of your admission to the Certificate program (your “catalog year”) and may be different from those noted on this website. All students should consult with the College of Business Advising Center staff for personal counseling on the requirements for your Certificate. Students enrolled in this Certificate program must meet all course pre-requisites except class standing and certification.

Required Courses:

MKT 305 Principles of Marketing
SPB 305 Sports Marketing
SPB 308 Sports Promotion Tools
SPB 330 Sports Legal Environment
SPB 480 Sports Business Strategies and Policies

Who to Contact About the Certificate in Sports Business:

For general information about the Certificate in Sports Business:
Mr. Tom Gamble, Director, Sports Business Program
gamblet@nku.edu
(859) 572-5906

For information about establishing a course of study leading to the Certificate:
College of Business Advising Center
Phone: (859) 572-6134
Fax: (859) 572-6144
E-mail: kylel@nku.edu